Packages to suit businesses

of all sizes

Digital Packages &
On demand Services

Website design/development

Our website design packs are tailored to your requirements and we work well with all major platforms which mean flexibility for you to choose a platform of your choice!

Good to know: We offer 3 months of complimentary maintenance on all websites booked with us after handover.

Website : Full ownership

We offer bespoke custom website design and development using WordPress as CMS, with unlimited options for functionality and design.

This option is suitable for you if you are looking for a scalable, high-performance and low-maintenance website or an online store with a long-term vision. 

Added advantage: a) You get complete ownership of your website as opposed to other website platforms like Wix, Shopify, Squarespace etc.

b) No limit on design and functionality features as WordPress offers unparalleled flexibility and options to expand.

Each website design pack includes:

1. Webpages designed up to 8.

2. Thorough research of your industry and niche to come up with a growth-driven high conversion focussed website.

3. SEO-friendly pages = Google indexing and ranking higher in your niche.

4. Layout is visually pleasing -your branding kept in mind like the Logo, colour palette, font, and brand style guide. Keeping it functional at the same time!

5. Webpages are speed optimized

6. Mobile-friendly website, as well as robust multi-browser and device testing, is done before handover.

7. Marketing features inbuilt like lead capture forms, email sign-ups, analytic tools, basic SEO work and integration with the CRM of your choice.

8. Payment gateway integration.

9. Social media profiles linked.

10. Setup of Woocommerce stores with products loaded.

 

 

 

website : basic

Best for those with limited budgets and tech skills wanting to go online quickly. The website may be in addition to your brick-and-mortar store or office.

Platform options: Wix, Shopify. Squarespace, Weebly or any platform of your choice.

Each website design pack includes:

1. Webpages designed up to 5.

2. SEO-friendly pages = Google indexing and ranking higher in your niche.

3. Layout is visually pleasing -your branding is kept in mind like the Logo, colour palette, font, and brand style guide. Keeping it functional at the same time!

4. Webpages are speed optimized

5. Mobile-friendly website, as well as robust multi-browser and device testing, is done before handover.

6. Marketing features inbuilt like lead capture forms, email sign-ups, analytic tools, basic SEO work and integration with the CRM of your choice.

7. Payment gateway integration.

8. Social media profiles linked.

9. 3 months of maintenance of your website included complimentary.

 

 

Website: E-commerce

Platform options: WordPress/Shopify/Big commerce and more!

Each E-commerce website pack includes:

  • Content management capabilities.
  • Promotion & discount code tools.
  • An easy-to-use checkout.
  • Search engine optimized code and layout.
  • Reporting tools & custom report features.
  • An integrated blog or articles section.
  • Email marketing features or integration.
  • Multiple payment options (Credit card, PayPal, PO, Terms, etc.).
  • The ability to scale & add new eCommerce features.

 Along with other features like:

  •  Webpages designed up to 10.
  •  Thorough research of your industry and niche to come up with a growth-driven high conversion focussed website.
  •  Layout is visually pleasing -your branding is kept in mind like the Logo, colour palette, font, and brand style guide. Keeping it functional at the same time!
  • Webpages are speed optimized
  • A mobile-friendly website, as well as robust multi-browser and device testing, is done before handover.

 

IWD

Advertising

From inbound content marketing to paid-per-click campaigns, IWD Services have you covered.

Copywriting packs

 

 

Copywriting is marketing-oriented or advertising writing. Writing that is designed to sell or to persuade. Think of it as a brand’s voice just as static images or dynamic video content is designed for the purpose of selling your product or service similarly, an effective copy is the backbone of your website, marketing material, or advertising.

Typical copywriting package for website

covers:

  1. Brand guideline doc covering
  • Brand voice
  • Positioning
  • Brand’s Tone
  • Brand identity

2. Short/long taglines

3. Webpages up to 5 (user-centric and conversion focussed)

4. SEO friendly -having competitive and researched metadata doc included.

Types of copywriting we offer:

Marketing Copywriting.
Website Copywriting.
Brand Copywriting.
Direct Response Copywriting.
SEO Copywriting.
Emails/newsletter writing packs.

 

Content marketing packs we offer:

Monthly content packs:

1. Blog writing (short form)

2. Article writing (long form)

3. Social media post content

Paid marketing packs

We offer a complete multi-channel PPC management covering:

  • Strategy
  • Audience segmentation and mapping
  • Campaign setup
  • Monitoring
  • Analytics
  • Optimisation
  • ROAS [Return on ad spend (ROAS) is an important key performance indicator (KPI) in online and mobile marketing. It refers to the amount of revenue that is earned for every dollar spent on a campaign].

Typical PPC package’s for business:

  1. Starter
    ->Paid marketing on one channel/platform like Google ads/Facebook/Instagram/Pinterest.
    -> Up to 2 campaign setup and maintenance per month.
  2. Growth
    ->Paid marketing on 2 channels/platform like Google ads/Facebook/Instagram/Pinterest.
    -> Up to 4 campaign setup and maintenance per month.
  3. Elite
    ->Paid marketing on 3 or more channels/platforms like Google ads/Facebook/Instagram/Pinterest.
    -> 5/6 campaign setup and maintenance per month.

    Customised PPC packages available to suit specific goals and needs. 

Organic marketing

We are your digital marketing strategists and consultants with the ability to plan your entire marketing that meets your goals and targets.

We are widely experienced across industries from retail to services. Certified Google partners with skills in Copywriting, SEO, PPC, and email marketing.

Search engine optimisation [SEO]

We offer a proven metric-based strategy and analyze your digital assets via a deep audit covering essentials like Google search console, keyword rankings, CTR, GMB profile, website, and more.

Our clients rank on page 1 for targeted keywords and sales/bookings have seen a jump of up to 300%↑

Process: We always begin with a detailed Technical SEO audit that reveals not only onsite issues but covers your overall digital presence analysis and performance. An initial report is made available in the first week after signing up for one of our plans.

Our deep audit measures metrics that directly impact your business and identifies key areas for improvement.

We share a monthly progress report comparing performance and KPIs so, you know how we are doing. No more guesswork if SEO is working or if any work is getting done or not.

Covers:

Crawlability, Performance, and Indexation.

Our plans:

1) Starter

  • Submit site to google search console.
  • Sitemap generation/linking.
  • Keyword list of up to 5 highly relevant researched terms and phrases designed to help you rank higher.
  • Basic metadata optimisation.

2) Ready for growth

  • All features of basic included.
  • Fixing errors as identified, offering extensive technical website optimization for core web vitals.
  • Add product/service review snippets.
    Setup/improvise Google shopping listings via Merchant centre.
  • Apply structured data markup for enhanced Google search visibility and appearance.
  • Keyword analysis- industry/niche as well as competitor analysis.
  • Adding keywords up to ’15’ throughout your web pages to benefit from low competition and high-ranking words/search terms.
  • Target page 1 ranking for selected/targetted keywords.
  • Improvement in google rankings and CTR/click-through rate.
  • Retail product business visibility across google search and other search engines for encouraging more traffic and sales.

3) Enterprise level

Apart from growth pack points, we will also cover–

  • Advance competitor research: keywords generated using their keywords ranking higher in search ( 30 or more).
  • Blog writing x 2 per month
  • Backlinks (quality backlinks only)
  • Search snippet enhancements with star ratings alongside products and reviews showing in search.
  •  GMB profile setup.
Email Marketing

We won’t just design your emails but make them highly converting tools for your business.

How we do this?

  1. Match your website and business with the right Email marketing platform.
  2. Audience segmentation to narrow down goals and plan effectively.
  3. Track key metrics like open rates, click through rates and buying behavior.
  4. Ongoing optimisation to get you the results you want.

Email marketing is a type of direct marketing that uses objective-based emails to educate and convert a lead to take a specific action, like making a purchase. It is a highly effective digital marketing strategy. Oftentimes, cold leads convert after months of effective Email marketing also, called EDM.

Types of EDM:

Email Newsletters. 
Acquisition Emails.
Retention Emails. 
Promotional Emails.

Customer journey mapping email sequence

We can help you completely automate this process with:

Pre-designed templates with your branding.

Clean up, optimize your email marketing  CRM.

Offered as One-off work starting @ $375

or Monthly ongoing support @ $ 350

COmplete Website Packages

Define

Collate data to develop strategy, understand goals and objectives you have.

Design

Conceptualize the design concept and structure it around your brief. Research & create framework.

Refine

Sketch out and narrow down the design to meet your style as well as your objectives.

Build

Once the design process is streamlined, we go full steam ahead with the build.

Website Redesign

Deluxe Full Service Website Package

Your website revamp might be high on your to-do list and quite possibly the best decision you are about to take for improving the conversion rate for your business. Therefore, it’s even more important to invest in a robust website rebuilt that offers the looks to impress along with the functionality you need to grow your business!

Other Packages

SEO & Analytics Package

Custom solution for your business.

Build A Subscriber Base

Email marketing strategy to help with growth. 

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Website Re-platform or Migration

Your website needs to move and you want minimal disruption. let’s talk!

Build an Online Campaign

A cohesive high performing campaign across platforms? we can help

Get A Free Estimate

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